This year’s highly anticipated NAB show started strong with a state of the industry address from Gordon Smith, the newly appointed president and CEO of NAB (and one of our own as former Oregon state Senator). From what we heard and experienced on the show floor, the event was a huge success, showcasing innovative technologies from industry leaders and illuminating the bright future of broadcasting in new media.
According to NAB, more than 85,000 audio, video and film content professionals attended the show. Consistent with last year, the show attracted an exceptional crowd of influential decision makers from top corporations representing 157 countries.
3D was the main buzz throughout the huge convention center, with Dolby, Panasonic, NVIDIA and many others demonstrating the latest in cutting-edge 3D technologies for video editing, display and production. The big question still remains: How quickly will mainstream consumers adopt and thus demand the 3D experience? While demonstrationg in the editing pavilion at the Panasonic booth, we overheard a lot of talk about 3D camera capture and displays. Panasonic is confident that 3D stands for "dollars, dollars, dollars" in the very near term.
In total, there were five technology demonstrations of Elemental products in three locations on the show floor, including with Hewlett-Packard, where Elemental Server was spotlighted in the “New Media” section of HP’s booth.
Anticipation is building as we plan to once again descend on the temporary epicenter for technology innovation: Las Vegas. The forecast for the week of April 12-15 is looking hot, both for the weather and the exciting technology exhibitions we’ll see at the show, including several 