Top Four Reasons We're in Amsterdam This Week

Tomorrow, the trade show floor opens for the International Broadcaster’s Conference (the European version of NAB), otherwise known as IBC. While IBC and NAB may have much in common (meccas for online and broadcast content leaders and notorious “sin” cities), there are four significant contextual differences that inspire innovative companies to trek 4,986 miles across the Atlantic for a week in Amsterdam.

Elemental Accelerator Product Tour Video

As you may expect, video is near and dear to our hearts at Elemental. Those who have been following us for years will certainly recall the original Badaboom commercials, which tended to incite strong reactions: some people loved 'em, others thought they were too corny. We believe our newest foray into production is consistent with the professional grade product it represents.

With the Elemental Accelerator product tour video, we wanted to increase the use of motion graphics to create a visceral, impactful illustration of the power of our GPU-accelerated software. Lisa, product manager, and Julie, communications manager, drove the process working closely with local production company Funnelbox Studios to create a unique, professional overview of Elemental Accelerator in 2 short minutes. Check it out and let us know what you think!

Elemental Accelerator Product Tour Screenshot

Announcing support for MPEG-2 encoding with Elemental Accelerator v2.1

Elemental today announced the release of Elemental Accelerator v2.1 for Windows, an update to its GPU-accelerated video processing plug-in for Adobe Premiere Pro CS4. In addition to support for H.264 encoding, Elemental Accelerator now offers support for GPU-accelerated MPEG-2 encoding, allowing video professionals to quickly create high-quality HD or SD output video for DVD media or digital broadcast. As with H.264 encoding, Elemental Accelerator not only speeds MPEG-2 encoding by executing demanding processing tasks on tAccelerator product tour videohe GPU, it frees CPU resources to perform other tasks, resulting in a faster, more efficient video editing and production environment. Compared to CPU-only encoding, Elemental Accelerator can speed MPEG-2 conversion by 2X-5x!

For more information, check out the new Elemental Accelerator product tour video, which will show you how the plug-in works and take you inside Adobe Premiere Pro to explore the many ways Elemental Accelerator can help you work better and faster!

This release of Elemental Accelerator also offers an expanded set of H.264 presets for a variety of target applications, including presets designed specifically for Apple mobile devices and for YouTube standard and high definition formats.

For users who already own RapiHD or Elemental Accelerator, you can easily upgrade to the newest version:

To access an update:

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